Insights Success https://insightssuccess.com Best Business Magazine | Business Success Stories Thu, 30 Jan 2025 13:11:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.2 Insights Success Best Business Magazine | Business Success Stories false DIFC opens 2nd Future Sustainability Summit to Accelerate Global Transition to Low-carbon, Climate-stable Future https://insightssuccess.com/difc-opens-2nd-future-sustainability-summit-to-accelerate-global-transition-to-low-carbon-climate-stable-future/ https://insightssuccess.com/difc-opens-2nd-future-sustainability-summit-to-accelerate-global-transition-to-low-carbon-climate-stable-future/#respond Thu, 12 Dec 2024 07:23:50 +0000 https://insightssuccess.com/?p=127307 DIFC convenes more than 3000 industry leaders, 3000+ attendees, 100+ companies, 500+ investors, 100+ global speakers, 50+ countries to collaborate and share insights Event highlights UAE’s sustainable practices in decarbonisation and comprehensive financial mechanisms in the roadmap to achieving Net Zero goals by 2050 Events sets the stage for signing of agreements in line with […]

The post DIFC opens 2nd Future Sustainability Summit to Accelerate Global Transition to Low-carbon, Climate-stable Future appeared first on Insights Success.

]]>
  • DIFC convenes more than 3000 industry leaders, 3000+ attendees, 100+ companies, 500+ investors, 100+ global speakers, 50+ countries to collaborate and share insights
  • Event highlights UAE’s sustainable practices in decarbonisation and comprehensive financial mechanisms in the roadmap to achieving Net Zero goals by 2050
  • Events sets the stage for signing of agreements in line with the commitment to transitioning to a sustainable economy
  • Dubai, UAE: December 2024: Dubai International Financial Centre (DIFC), the leading global financial centre in the Middle East, Africa, and South Asia (MEASA) region, today welcomed more than 3,000 industry leaders, government officials, and sustainability experts to the 2nd Future Sustainability Summit 2024. The event convened global experts to ideate, collaborate and inspire with insights, to accelerate the global transition towards a low-carbon, climate-resilient future, and showcase the UAE’s sustainable practices, specifically in the financial environment.

    The first day of the Future Sustainability Forum showcased thought leadership in panel discussions on topics including facilitation and development of green financing mechanisms, enhancing stakeholder engagement for sustainable development, decarbonisation of the energy sector, prominence of building a circular economy, ESG reporting, and a roadmap to a sustainable 2025. The second day of the event will see industry-focused discussions surrounding innovation, digital transformation and smart cities.

    The event attracted 100 global speakers from 50-plus countries, highlighting the importance of the UAE’s sustainability initiatives. Notable speakers at the event included H.E Eng. Saeed Ghumran Al Remeithi, Group Chief Executive Office, Emirates Steel Arkan (EMSTEEL), Eng.  Yousif Al Ali, Chief Executive Officer, Etihad Water & Electricity (EtihadWE), Capt. Saif Al Mheiri, Chief Executive Officer and Chief Sustainability Office, Abu Dhabi Maritime and AD Ports Group, Yasser Zaghloul, Group Chief Executive Officer, National Marine Dredging Company (NMDC), Dr. Manfred Braunl, Chief Executive Officer, Porsche Middle East and Africa FZE, Dr. Bernd Van Linder, Chief Executive Officer, Commercial Bank of Dubai, Vijay Bains, Chief Sustainability Officer and Group Head of ESG, Emirates NBD, Oliver Philips, Regional Head of Sustainable Finance, Middle East and Africa, Barclays, and Jane Goodland, Group Head of Sustainability, London Stock Exchange Group.

    Among the attendees were over 500 global investors, and more than 20 per cent of those investors represent funds with portfolios of USD100mn and above. This robust investor presence emphasised a strong focus on climate technology and renewable energy, underscoring the forum’s role in driving sustainable investment and actionable insights in these critical areas.

    Alya AlZarouni, Chief Operating Officer at DIFC Authority and Co-Chair of the Dubai Sustainable Finance Working Group, commented, “DIFC is committed to establishing synergies worldwide with governments, organisations, industries, investors and more, to drive the transition to Net Zero with sustainable finance mechanisms. The Future Sustainability Forum enables this transition through collaboration and knowledge sharing that inspires learning. Sustainability requires innovation, considerable finance, education, reporting, and capacity building. At DIFC, we are poised to reinforce our leadership in contributing to the UAE’s climate action strategies and economic development by driving the future of finance.”

    Since the UAE ratified the Paris Agreement in 2016 to contribute to climate action, there has been considerable progress in transitioning the country to a more sustainable, climate-resilient, and low-carbon economy. The UAE’s Net Zero agenda is a long-term plan aiming to achieve the sustainable development goals within the country. As a result, sustainable finance has been gaining momentum evidenced by the growth in green bond issuance, implementation of key international and regional projects to foster sustainability and other decarbonisation initiatives within the finance sector.

    Dubai – and DIFC – have championed efforts towards driving climate finance mobilisation in the region. At COP28, DIFC announced the launch of its Sustainable Finance Catalyst, a strategic initiative to grow sustainable finance flows from Dubai to USD100 bn by 2030. The future of sustainability lies in innovation, global collaboration, and the transition to a circular economy.

    The 2nd edition of the Future Sustainability Forum is supported by:

    Strategic Government Partners: Dubai Municipality, Ministry of Energy and Infrastructure

    Strategic Partner: DIFC Sustainable Finance Catalyst

    Presenting Sponsor: Commercial Bank of Dubai

    Powered By: Mashreq

    Platinum Sponsors: Deloitte, Esyasoft

    Gold Sponsor: Emirates NBD

    Mobility Partner: Salik

    Silver Sponsors: Barclays, S&P Global, Hedge5, Ahya, Blue Sun

    Roundtable Sponsors: LSEG, Vision Bank

    Bronze Sponsors: White Hydrogen, Zero, Al Masaood, United Arab Bank, GIM-UEMOA, Pasqal, Ajman Bank, Lafarge, TRST01, TENDERD

    Official Media Partner: Arabian Business

    Ecosystem Partner: Entrepreneur Middle East

    Financial Sustainability Media Partner: The Fintech Times

    Official Sustainable Economy Partner: Finance World Magazine

    Technology Media Partner: Mena Tech

    -ENDS-

    About Dubai International Financial Centre

    Dubai International Financial Centre (DIFC) is one of the world’s most advanced financial centres, and the leading financial hub for the Middle East, Africa, and South Asia (MEASA), which comprises 77 countries with an approximate population of 3.7bn and an estimated GDP of USD 10.5trn.

    With a 20-year track record of facilitating trade and investment flows across the MEASA region, the Centre connects these fast-growing markets with the economies of Asia, Europe, and the Americas through Dubai.

    DIFC is home to an internationally recognised, independent regulator and a proven judicial system with an English common law framework, as well as the region’s largest financial ecosystem of 43,800 professionals working across over 6,150 active registered companies – making up the largest and most diverse pool of industry talent in the region.

    The Centre’s vision is to drive the future of finance through cutting-edge technology, innovation, and partnerships. Today, it is the global future of finance and innovation hub offering one of the region’s most comprehensive FinTech and venture capital environments, including cost-effective licensing solutions, fit-for-purpose regulation, innovative accelerator programmes, and funding for growth-stage start-ups.

    Comprising a variety of world-renowned retail and dining venues, a dynamic art and culture scene, residential apartments, hotels, and public spaces, DIFC continues to be one of Dubai’s most sought-after business and lifestyle destinations.

    For further information, please visit our website: difc.ae, or follow us on LinkedIn and X @DIFC.

    For media enquiries, please contact: 

    Nivine William | Nisha Celina

    Burson | bursonglobal.com

    nivine.william@bursonglobal.com | nisha.celina@bursonglobal.com

    Rasha Mezher | Dubai International Financial Centre Authority  

    Manager, Marketing & Corporate Communications

    +9714 3622451

    Rasha.Mezher@difc.ae

    Shadi Dawi

    Senior Director – PR & Media

    +971 55 498 4989

    shadi@tresconglobal.com

    Disclaimer:
    The content has been uploaded with prior approvals and is intended for informational purposes only. All efforts have been made to make sure the information is correct. If you have any concerns or inquiries, please contact us directly.
    Topic: Press release summary
    Source and Copyright: Trescon Global

    The post DIFC opens 2nd Future Sustainability Summit to Accelerate Global Transition to Low-carbon, Climate-stable Future appeared first on Insights Success.

    ]]>
    https://insightssuccess.com/difc-opens-2nd-future-sustainability-summit-to-accelerate-global-transition-to-low-carbon-climate-stable-future/feed/ 0
    Why Every Small Business in India Needs an SEO Strategy: The Role of a Small Business SEO Company https://insightssuccess.com/why-every-small-business-in-india-needs-an-seo-strategy-the-role-of-a-small-business-seo-company/ https://insightssuccess.com/why-every-small-business-in-india-needs-an-seo-strategy-the-role-of-a-small-business-seo-company/#respond Tue, 08 Oct 2024 12:32:09 +0000 https://insightssuccess.com/?p=119338 Introduction: Why SEO Is the Lifeline for Small Businesses in India Imagine that you’re proud to be the owner of a cozy café located in the busy street of Kochi. Food is excellent and your customers are raving about your business, but what about your online presence? It’s as difficult as needles in the Haystack. […]

    The post Why Every Small Business in India Needs an SEO Strategy: The Role of a Small Business SEO Company appeared first on Insights Success.

    ]]>
    Introduction: Why SEO Is the Lifeline for Small Businesses in India

    Imagine that you’re proud to be the owner of a cozy café located in the busy street of Kochi. Food is excellent and your customers are raving about your business, but what about your online presence? It’s as difficult as needles in the Haystack. Enter SEO. Consider SEO as a flashlight which helps your cafe shine in a noisy room. Without SEO, the best coffee in town could be overlooked by prospective customers.

    In the age of digital, SEO (Search Engine Optimization) isn’t an empty buzzword, but the foundation of success on the internet. Small businesses, particularly in an area with many markets such as India SEO is the key ingredient that helps your business be visible to the right people. It doesn’t matter if you have a restaurant, boutique, or even a tech start-up, an effective SEO strategy can mean the difference between appearing at the top of results on search engines and being lost in the shuffle.

    The best part? You don’t require a million dollar budget to be competitive online. If you partner with a small business SEO company, you’ll be able to level on the field. In this article we’ll explore the benefits of SEO for small-sized businesses as well as how investing in best SEO services can increase your traffic, visibility, and sales.

    1. The Power of SEO for Small Businesses: Unlocking Online Visibility

    What Exactly Is SEO, and Why Should Small Businesses Care?

    If you’ve ever searched for something and then clicked any of the results that came up, then you’ve been able to witness SEO working. What does SEO mean? Simply put SEO is the act of enhancing your site to ensure that search engines such as Google can find it easily and give it a higher rank in the search results. The better your website’s ranking the more likely users will visit it.

    Small businesses will find this can be a game changer for small businesses. With no SEO strategy, your site is just like a business card that is tucked away in a drawer, and nobody sees it. However, with a well-planned SEO strategy, you will increase your website’s visibility online and draw more customers and turn those visitors into sales.

    A crucial element for small-sized businesses can be local SEO services for small businesses. It is a fact that small businesses rely on their customers who are within their local community. Local SEO will ensure that when a nearby person is searching for your services and your business is listed, it will show up. For example, if a person in Kochi seeks out “best cafe near me,” local SEO can ensure your establishment is found on their radar.

    There are a few reasons small companies should be concerned about SEO:

    • Increased Visibility: Feature in the search engine’s first pages.
    • Targeted Traffic: Get customers that are actively searching for your service.
    • Increased Conversion: Greater visibility results in more sales and more growth.

    How Does SEO Work for Small Businesses?

    SEO may seem complicated However, when you break it down, it becomes simpler to comprehend. There are three primary elements of SEO which work in tandem to improve the performance of your website:

    1. On-Page SEO is the process of improving the structure and content of your site. It involves conducting keyword research (like our emphasis upon “small business SEO company”) Utilizing pertinent LSI search terms (like “local small business SEO”) as well as creating high-quality content, and making sure that your site is simple to navigate.
    2. Off-Page SEO: Off page SEO concentrates on building your website’s credibility through backlinks to other reliable websites. The more credible websites link to your site and it’s more likely that search engines such as Google consider you trustworthy. Smaller businesses may benefit from off-page SEO if possible through getting your website listed in local directories, guest blogging, or gaining favorable reviews.
    3. Technical SEO: This aspect of SEO ensures that your website is running smoothly behind the scenes. It involves things like optimizing the speed of your website and fixing broken links and making sure your website is mobile-friendly. Technical SEO is a way to ensure that the crawlers can easily access your website.

    Many small-scale business owners worry that SEO could be too costly however this is a myth. When you have affordable SEO services for small businesses it’s not necessary to spend a fortune. SEO is an investment for the long run that pays off over time, making sure that you receive the best bang for your money.

    In summation:

    • On-Page SEO helps improve your website’s structure and content.
    • Off-page SEO increases credibility via links and online reputation.
    • The technical SEO of your website ensures that it will be easy for crawlers to index by search engines.

    The three components work like the gears on the machine. When implemented correctly by a small business SEO company, they can boost your website’s visibility, increase traffic and aid in growing your enterprise in the crowded market.

    2. Why Every Small Business Needs an SEO Strategy

    Competing With the Big Players Without a Big Budget

    Smaller businesses might not have the resources of Amazon however in the realm of SEO they don’t have to. Imagine SEO as David’s weapon in the face of Goliath’s formidable power. In the digital world of marketing, small companies are able to outdo themselves with the proper strategy.

    If you have a well-executed SEO strategy even the tiniest local bakery located in Kochi is able to rank on the first page of results when someone is searching on the internet for “best bakery near me.” This is the great thing about SEO – it creates a level playing field. While large corporations spend millions on advertising Smaller businesses can take advantage of affordable small business SEO packages to increase their online visibility without spending a fortune.

    The key is to focus on local keywords and focus upon organic traffic. By optimizing your website for localized, specific phrases such as “small business SEO company near Kochi, Kerala,” you can ensure that your website appears precisely where prospective clients are looking.

    Small businesses can afford affordable SEO services. firms, specifically those offered from local organizations, supply customized strategies that concentrate on cost-effective, low-cost strategies like:

    • Local Keyword Targeting Focusing on terms that are specific to your area and your industry.
    • Content optimization: Making blogs or web pages which answer specific questions from customers.
    • Local backlinks by connecting with other local companies to exchange backlinks is an essential SEO factor.

    Is SEO Worth It?

    “Is SEO a monthly fee?” and “Is SEO really worth it for small-sized firms? “–these are questions many entrepreneurs with small businesses ask. The truth is: SEO is not a single-time investment. However, its constant quality is the reason it’s important. Instead of spending money for short-term visibility as you do with advertisements, SEO builds long-term visibility which grows over time.

    Let’s look at the story of a clothing store that was a tiny one located in Mumbai. They joined forces with a small business SEO agency, and over the course of about six months saw constant growth in traffic to their websites. By month twelve, their organic traffic was double what it was before, and their leads had increased substantially–without paying for a single ad. This is the potential of SEO. This is the investment that will lead to long-term growth.

    The small business SEO company focuses on providing low-cost SEO services which consistently bring leads and increase ROI. Utilizing techniques such as the optimization of pages, content marketing along with local SEO, organizations are able to increase traffic to their websites and keep a strong online presence without spending too much.

    3. How to Choose the Right SEO Company for Your Small Business

    What to Look for in a Small Business SEO Company

    Finding the right SEO company is as if you’re trying to find a needle the large haystack. When you are aware of what to be looking for, the process is much simpler. Here are a few things to be aware of:

    • Transparency: The most transparent SEO firms don’t hide behind the jargon. They’ll explain their procedures, explain how they work, then regularly provide you with thorough reports.
    • Success stories that have been proven: A reliable SEO company will offer testimonials and case studies to illustrate how they’ve helped small businesses to achieve their goals.
    • Individualized strategies: Every business is unique, and your SEO strategy must reflect the fact that you are unique. Find companies that provide customized SEO packages rather than one-size-fits-all solutions.

    Consider the example of a restaurant that is located in Bengaluru. They joined forces with a local small business SEO company which specialized in the niche of restaurant. In just a few months their search engines grew significantly as new customers came into the establishment, stating, “I found you on Google!” This is the type of results you can anticipate when you work with the SEO agency that knows the industry you work in and provides specific SEO packages for small-sized businesses.

    Affordable Doesn’t Mean Cheap: Look for Value, Not Just Price

    It’s easy to get caught up in the mistake of thinking that cheap SEO services mean low quality, however that’s not the reality. Low-cost SEO services for small-sized companies can yield great results as in the case that you choose quality over price.

    Here’s a trick: instead of focusing solely on costs take a look at the features offered in an SEO package. Does the business offer comprehensive keyword research, top-quality content creation, and frequent monitoring of performance? Are they able to work with small companies like yours?

    Affordable doesn’t necessarily mean cutting corners but rather, it’s about providing an option that is within your budget and still provides an extensive service. Actually, SEO packages for small companies are specifically designed to provide results that are adaptable and durable. Even with a small budget you will see tangible gains in the search engine ranking as well as website traffic and even customer queries.

    Focusing on high-value SEO strategies that meet your specific goals for your business, you’ll be able to achieve real growth without spending too much.

    4. The Key Elements of an Effective Small Business SEO Strategy

    Building a Website That Works for You, Not Against You

    Consider that your site is the basis of your company’s online presence. Similar to a physical shop that requires a welcoming atmosphere and user-friendly, your website must be easy to use, quick and reliable. A well-optimized site is vital for attracting users and search engines and ensuring smooth movement between pages.

    A small business SEO company plays an essential role here especially in the area of technical SEO. They are in the background by focusing on aspects such as speed of your site responsiveness to mobile devices, as well as overall structure to ensure that your website is not only ranked effectively, but also functions effectively. A slow or clunky website is like a gate that is difficult to open, it hinders visitors from getting inside. The technical SEO process ensures that your site loads quickly and is user-friendly that improves your ranking and enhances the quality of the user’s experience.

    Important aspects an small business SEO company will be able to address are:

    • Optimizing Page Speed: ensuring that your website loads quickly on both mobile and desktop devices.
    • Mobile Responsiveness: With the majority of users accessing websites using smartphones, ensuring that your website is optimized for mobile is not a matter of choice.
    • Structure your website: Organizing your website in a way that makes it easier for crawlers to index and search your site, while also facilitating user navigation.

    Keywords Are Your North Star

    In the realm of SEO keywords are the mainstay that aids search users and potential customers locate your company. However, it’s not all about cramming your website with the most keywords feasible. A successful keyword strategy involves study, balance and relevance.

    The small business SEO company will do extensive keyword research with a focus on both the primary keywords such as “small business SEO company” and long-tail phrases like “affordable SEO services for small business.” These long-tail keywords are crucial for addressing specific user needs and making sure your business stands against the competition.

    Another vital element of importance is Latent Semantic Indexing (LSI) keywords. These are related terms that provide search engines with greater insight into the content of your website. For example, if your site is searching for “small business SEO company near Kakkanad, Kerala,” LSI keywords could comprise “local SEO services,” “affordable SEO company,” or even variations on a geographic basis like “best SEO company in Kerala.” Integrating these keywords into your content can help Google comprehend the full extent of your site’s importance and increases your chance of getting local rankings.

    5. Measurable Results: What to Expect From a Small Business SEO Strategy

    From Rankings to ROI: Tracking Your SEO Success

    After your SEO strategy is implemented, it’s only natural to desire to see the results. However, how do you determine the success of your SEO strategy? It’s more than just being on the first page of Google It’s about knowing how SEO can directly impact the bottom line of your business.

    The process of tracking your progress involves observing various indicators. Growth in traffic, higher ranking as well as lead creation are just a few of the most important indicators of the success. In this case, for instance, you could observe how terms like “SEO services for small business” and “best SEO service provider in India” are performing on search engines. An efficient small business SEO company will give regular reports detailing the ways your rankings are increasing and the areas to grow.

    They’ll also make use of SEO consulting services to constantly refine your strategy, assisting you adapt to changing algorithmic search or changes of your business. Through analyzing metrics like engagement rates and conversion rates and ensuring that the SEO strategy is in sync to your company’s goals.

    Metrics to monitor include:

    • Rankings for keywords: Are your results climbing higher in your search results for the keywords you are targeting?
    • Organic traffic: is there a rise in the number of people who visit search engines on a daily basis increasing?
    • The lead-generation process and the conversion: Do visitors turn into paying customers?

    Real-World Results: How SEO Can Transform Your Small Business

    Let’s look at an actual illustration of how SEO changed a small-sized company. Imagine a local eatery in Kochi which served great food, but was struggling with visibility. They decided to work with a small business SEO company to enhance their local search results. By optimizing their site for local searches, focusing on specific keywords such as “best restaurant in Kochi” and “local SEO services for small businesses”–they were able to get higher rankings in local search results.

    In the space of a few some time, the restaurant witnessed an increase of 40% in foot traffic, and an increase of 25% in reservations online. Customers who would have never been able to find them before were in a position to locate the restaurant using simple Google search. This increased visibility translates directly into more profits.

    This isn’t a unique story. SEO can transform small-scale businesses, whether you are a tech-based startup, local service, or even a retail store. Through focusing on the right customers by using the right keywords and constantly optimizing your approach, SEO helps your business get noticed and, even more important, delivers tangible outcomes.

    6. Affordable SEO Packages for Small Businesses: Choosing the Right Plan

    The Right Package for Your Business

    In the realm of SEO, affordability doesn’t need to be a reason to cut corners. A well-designed small business SEO package should provide a variety of options which meet your individual needs, without requiring too much. If you’re just beginning or are looking to improve your existing strategy the right SEO package could transform your business.

    A successful SEO strategy for small-sized businesses usually includes:

    • Keyword research: identifying the most valuable and relevant terms for your company.
    • On-page optimization: Making sure the structure of your site and its content are optimized for search engines.
    • Technical SEO: Resolving issues with the backend, such as site speed and responsiveness to mobile devices.
    • Content creation: Making articles, description of product as well as service sites that have been optimized by search engines and enticing readers.
    • Link building: Obtaining backlinks from reliable sources to increase your website’s credibility.

    The benefit of these packages is their ability to scale. If your business expands the SEO plan can be adapted to meet changing objectives without dramatically raising costs. Be aware that being affordable doesn’t necessarily mean useless. It’s about taking the correct strategies that will yield tangible outcomes.

    The Long-Term Payoff: Why SEO Is a Smart Investment

    Making an investment in SEO is similar to planting the seeds of a tree. It takes time to grow however, when the roots are established and your company is able to reap the benefits that last for a long time to follow. In contrast to paid ads that end when you’re out of money, SEO builds a strong foundation that keeps driving visitors even after you have made your initial investment.

    Consider SEO as an ongoing plan and, while it could take a while to see significant results and payouts include higher visibility, better ranking in search results, and ultimately the creation of more leads. In time, this will translate to higher conversion rates and a greater ROI (ROI) over short-term strategies such as PPC.

    7. FAQs: Answering the Common Questions on Small Business SEO

    Can I Do SEO Myself?

    You can definitely use a DIY approach to SEO. There are a lot of free resources and tools to help you get going, including Google Analytics and keyword research tools. But the problem is staying on top of ever-changing SEO techniques, algorithms and the best methods. For small-scale entrepreneurs who have multiple responsibilities, trying to find time to improve your website, monitor the performance of your site, and make adjustments to strategies can be a challenge.

    This is the point where a small business SEO company comes into the picture. They handle all the technicalities, nuances and details of SEO, so you can concentrate on what you love doing- running your business. A skilled team will make sure your site is always relevant and is constantly evolving with the latest updates to search engines essential for long-term success.

    What Should I Expect to Pay for SEO Services?

    The cost of hiring an SEO service can be varying depending on the services offered as well as the level of complexity of your site, and the specific goals you are trying to achieve. In general, SEO packages for small businesses range from $500-$2,000 per month. However, affordable SEO solutions are readily available that provide good results, but without the cost.

    For instance:

    • A basic plan that focuses specifically on local SEO services for small business can begin at a lower cost and includes fundamental optimizations such as on-page SEO and local directories listings.
    • The more comprehensive packages, including the creation of content and link building can come at more cost but could yield a better long-term ROI.

    Remember that SEO can be considered an investment. Although the initial cost might seem expensive, the rewards from leads, organic traffic and sales may exceed the initial cost.

    Conclusion: Ready to Grow Your Business With SEO?

    SEO isn’t magic, but it definitely seems like magic once you see the results! If you’re a small-scale business owner who wants to increase the visibility of your website, now is the right time to consider investing in a small business SEO company. With the right plan and the right team, you’ll not just increase the visibility of your website but also generate qualified leads and sales that will change the way you conduct business.

    When you select an affordable SEO service for a small business You’re planting seeds of growth that will continue to grow for a long time after your initial investment. Why wait? Make the first step now and watch your company grow in the ranks.

    Written By

    Adithyan N

    Digital Marketing Executive at Techpullers Technology Solutions Pvt Ltd

    Perfectly optimized website is like a good cup of coffee — it takes skill, patience, and just the right blend!

    The post Why Every Small Business in India Needs an SEO Strategy: The Role of a Small Business SEO Company appeared first on Insights Success.

    ]]>
    https://insightssuccess.com/why-every-small-business-in-india-needs-an-seo-strategy-the-role-of-a-small-business-seo-company/feed/ 0
    5 Prominent Women Leaders Leading the Business Industry in 2022 https://insightssuccess.com/5-prominent-women-leaders-leading-the-business-industry-in-2022/ Mon, 07 Mar 2022 11:29:31 +0000 https://insightssuccess.com/?p=57199 The far-reaching benefits of diversity and gender parity in Prominent Women Leaders and their leadership and decision-making are increasingly acknowledged in many domains, and women are potent agents of change. Despite this, women remain disproportionately under-represented in politics, business, and communities. Women are increasingly making their leadership existence felt in entrepreneurship, administration, education, engineering, health, […]

    The post 5 Prominent Women Leaders Leading the Business Industry in 2022 appeared first on Insights Success.

    ]]>
    The far-reaching benefits of diversity and gender parity in Prominent Women Leaders and their leadership and decision-making are increasingly acknowledged in many domains, and women are potent agents of change. Despite this, women remain disproportionately under-represented in politics, business, and communities.

    Women are increasingly making their leadership existence felt in entrepreneurship, administration, education, engineering, health, and other disciplines at the regional, national, and global levels. Women entrepreneurs are becoming increasingly determined to break through the traditional glass ceiling that has kept them from rising to positions of leadership, despite possessing the required skills and talent.

    In current times, women are continually changing and accomplishing new milestones throughout a wide range of human activities. The International business magazine are filled with prominent women business leaders who are defining the changing business paradigm.

    Below are a few prominent women leaders that are changing the redefining the modern business space.

    Susan Wojcicki: Face Behind the Red-Play button on your Smartphone

    5 Prominent Women Leaders Leading the Business Industry in 2022

    “Though we do need more women to graduate with technical degrees, I always like to remind women that you don’t need to have science or technology degrees to build a career in tech.”

    • Susan Wojcicki

    Susan Wojcicki who is one of the Prominent Women Leaders became the CEO of YouTube in 2014, but she had already established herself as an entrepreneur, paving the road for her to become one of today’s most successful female CEOs. Wojcicki established her first company at the age of eleven in Palo Alto, California, selling spice ropes—plaited yarn strung with spices—door to door.

    Before going to college, she worked for the school newspaper to study humanities and take her first computer science class. She earned honors in history and literature at Harvard University and hopes to pursue a PhD in economics before pursuing a career in academia. When she realized her interest in technology, her goals changed.

    She was hired as Google’s 16th employee and marketing manager in 1999. She was then promoted to the Chief Vice President of Advertising and Commerce, where she was in charge of Google’s Google Video Service, which was at the time YouTube’s competitor. Wojcicki saw YouTube’s potential and recommended its purchase to Google, which she eventually did for US$1.65 billion in 2006. And today, she is responsible for youtube’s exceptional growth, turning it into one of the largest video streaming platform.

    Lisa Su, CEO of Advanced Micro Devices (AMD)

    5 Prominent Women Leaders Leading the Business Industry in 2022

    AMD (Advanced Micro Devices, Inc.) is a semiconductor firm based in the United States that makes computer processors for both the commercial and consumer markets. Lisa Su, a Taiwanese American business leader and electrical engineer, is the company’s CEO and president. She progressed through the ranks at IBM, Texas Instruments, and Freescale Semiconductor before becoming AMD’s CEO and president in 2014.

    Su’s statistician father encouraged her to pursue math and science when she moved to the United States when she was three years old. Her mother was an accountant who eventually went on to become an entrepreneur and would teach her about business. Su has always been naturally curious, claiming that she wanted to be an engineer because she wanted to understand how things worked.

    Su was one of the pioneering scientists to shine a light on an unproven strategy for enhancing semiconductor technology as a PhD student. Fortune named Su one of the World’s Greatest Leaders magazine in 2017.

    Mary Barra: On the Driving Seat of General Motors

    5 Prominent Women Leaders Leading the Business Industry in 2022

    “I have worked for a lot of really great leaders and mentors that I felt provided me, along with many of my peers – many of them women – opportunities.”

    • Mary Barra

    Mary Barra seems to be born with a passion for American automobiles. Barra’s father, Ray, worked for the Pontiac factory in Detroit for 39 years, and She graduated from the General Motors Institute with a bachelor’s degree in electrical engineering. She started working for General Motors as a co-op student in 1980 when she was 18. Her employment entailed examining fender panels and hoods, and she utilized the money she earned to pay for college.

    Barra worked at General Motors in various engineering and administrative roles before overseeing a complete assembly line. On a GM fellowship, she went on to Stanford Graduate School of Business and earned her Master’s in Business Administration.

    From 2008 until 2014, her dedication to the firm saw her advance through the ranks, eventually making history as the first female CEO of a car company.

    Jane Fraser: Breaking Stereotypes with World’s Largest Bank

    5 Prominent Women Leaders Leading the Business Industry in 2022

    Jane Fraser is the CEO of Citigroup, the world’s largest bank, which serves millions of customers, corporations, and institutions in 160 countries and territories. She is the company’s first female CEO in its history.

    Jane has extensive expertise in Citi’s consumer and institutional operations and has been instrumental in building the organization into what it is today. She was President of Citi and the Global Consumer Bank CEO before becoming CEO in February 2021. She was responsible for Citi’s consumer businesses, including retail banking and wealth management, credit cards, mortgages, and operations and technology in 19 nations.

    Jane was a partner at McKinsey & Company before joining Citi. She began her career in London with Goldman Sachs Group, Inc., and later moved to Madrid to work at Asesores Bursátiles.

    She serves on the Harvard Business School Board of Dean’s Advisors, the Stanford Global Advisory Board, New York’s Economic Club, and the Council on Foreign Relations as Vice-Chair for Partnership for New York City. Jane graduated from Harvard Business School with a Master’s degree in Business Administration along with holding a Master’s Degree of Arts in Economics from Cambridge University. She has two children and is married.

    Safra Catz: A Technical Magician in Oracle

    5 Prominent Women Leaders Leading the Business Industry in 2022

    “The most significant barrier to female leadership is the actual lack of females in leadership. The best advice I can give to women is to go out and start something, ideally their own businesses. If you can’t see a path for leadership within your own company, go blaze a trail of your own.”

    • Safra Catz

    Safra Catz was six years old when she and her family relocated from Israel to the United States. Her background was ordinary, as she completed high school before enrolling in university to study law. Starting her career as a banker and an investment banker before rising to the position of managing director at Lufkin & Jenrette. She rose to the position of senior vice-president there before transferring to Oracle in 1999, where she held the same position. Her abilities propelled her quickly up the corporate ladder; in 2001, as a Prominent Women Leadersshe was elected to the board of directors, and in 2004, she was elected president. Her greatest triumph at Oracle was the acquisition of PeopleSoft, a competing software company.

    Catz supervised the US$10.3 billion acquisition, which earned her the title of CFO. She’d become one of the most Prominent Women Leaders by 2009. She was slated for posts in the upcoming administration alongside other high-profile CEOs such as Apple’s Tim Cook, Amazon’s Jeff Bezos, and Facebook’s Sheryl Sandberg after Donald Trump’s election. Catz is now widely considered the highest-paid female CEO in the United States. She’s also been a member of The Walt Disney Company’s board of directors since 2017.

    Conclusion

    In the current business landscape, Prominent Women Leaders are breaking every stereotype and dominating every sector, bringing a corporate shift in the business space. Furthermore, there is evidence that women are playing a significant role in determining the business future can be seen as predicted by the global business magazines across the globe.

    Along with dominating the business space, Prominent Women Leaders may play a significant role in promoting peace, security, and prosperity. They are also playing a crucial role in promoting human rights, justice, national reconciliation, and economic regeneration through participation in peace processes and other formal decision-making procedures. Today, investing in women’s leadership is a step towards sustainable development, making this world more secure and peaceful place for everyone.

    The post 5 Prominent Women Leaders Leading the Business Industry in 2022 appeared first on Insights Success.

    ]]>
    Canadian Crypto Bitbuy’s Parent Company to be bought by WonderFi https://insightssuccess.com/canadian-crypto-bitbuys-parent-company-to-be-bought-by-wonderfi/ Wed, 05 Jan 2022 05:58:13 +0000 https://insightssuccess.com/?p=52982 Backed by Investing giant Kevin O’Leary, WonderFi Technologies Inc has agreed to takeover First Ledger Corp (Cryptocurrency platform’s parent company Bitbuy) for around C$206 million ($162.13 million). Thus, it will make WonderFi full owner of Canadian Cryptocurrency marketplace. WonderFi is a cryptocurrency aggregating platform and in a statement the company announced that it will pay […]

    The post Canadian Crypto Bitbuy’s Parent Company to be bought by WonderFi appeared first on Insights Success.

    ]]>
    Backed by Investing giant Kevin O’Leary, WonderFi Technologies Inc has agreed to takeover First Ledger Corp (Cryptocurrency platform’s parent company Bitbuy) for around C$206 million ($162.13 million). Thus, it will make WonderFi full owner of Canadian Cryptocurrency marketplace.
    WonderFi is a cryptocurrency aggregating platform and in a statement the company announced that it will pay 70 million in new shares and $39 million (C$50 million; C$20 million upfront and C$30 million differed) in cash.
    Bitbuy has more than 375,000 users, and more than $4.4 billion has been the value of its crypto transactions in the market since 2016. Also, last year it has generated a revenue of $31 million.

    The post Canadian Crypto Bitbuy’s Parent Company to be bought by WonderFi appeared first on Insights Success.

    ]]>
    Goldman Sachs Allows Employees from U.S. to WFH Till January 18 https://insightssuccess.com/goldman-sachs-allows-employees-from-u-s-to-wfh-till-january-18/ Mon, 03 Jan 2022 05:43:08 +0000 https://insightssuccess.com/?p=52880 In the wake of spreading Omicron variant threat, Goldman Sachs Group Inc has been encouraging its eligible employees from U.S. to avail work from home facility until January 18, 2022. The spokesperson from company announced this new policy after many of its competitors have done the same. The offices of Goldman will remain open with […]

    The post Goldman Sachs Allows Employees from U.S. to WFH Till January 18 appeared first on Insights Success.

    ]]>
    In the wake of spreading Omicron variant threat, Goldman Sachs Group Inc has been encouraging its eligible employees from U.S. to avail work from home facility until January 18, 2022. The spokesperson from company announced this new policy after many of its competitors have done the same. The offices of Goldman will remain open with already announced Covid-19 safety protocol in place. The many measures include bi-weekly testing from January 10, 2022, and vaccine and booster requirement for all the eligible staff which will come into effect from February 01, 2022.

    The post Goldman Sachs Allows Employees from U.S. to WFH Till January 18 appeared first on Insights Success.

    ]]>
    UK’s Faradion Ltd to be bought by Indian Conglomerate Reliance https://insightssuccess.com/uks-faradion-ltd-to-be-bought-by-indian-conglomerate-reliance/ Fri, 31 Dec 2021 05:46:39 +0000 https://insightssuccess.com/?p=52863 On Friday 31 2021, Reliance Industries Limited, the Indian conglomerate is announced that Reliance New Energy Solar Limited (RNESL), will buy UK’s Faradion Ltd., a technology provider of sodium ion batteries. The deal will be for £100 million including Faradion’s debt. The regulatory filings by the Reliance stated that its wholly owned subsidiary RNESL will […]

    The post UK’s Faradion Ltd to be bought by Indian Conglomerate Reliance appeared first on Insights Success.

    ]]>
    On Friday 31 2021, Reliance Industries Limited, the Indian conglomerate is announced that Reliance New Energy Solar Limited (RNESL), will buy UK’s Faradion Ltd., a technology provider of sodium ion batteries. The deal will be for £100 million including Faradion’s debt.

    The regulatory filings by the Reliance stated that its wholly owned subsidiary RNESL will be acquiring 100% equity shares of Faradion Limited (Faradion) including its shareholders. The secondary transaction will be done based on the enterprise value of 100 million GBP. It further detailed that Faradion’s 88.92% equity shares will be aggregated by considering the closing expected to be by January 2022, at £83.97 million, while remaining 11.08% equity shares will be acquired over next 3 years with aggregate closing consideration of £10.45 million.

    The post UK’s Faradion Ltd to be bought by Indian Conglomerate Reliance appeared first on Insights Success.

    ]]>
    Minimum Wage Raise 2022: Employers Moving Fast Than Half of the American States https://insightssuccess.com/minimum-wage-raise-2022-employers-moving-fast-than-half-of-the-american-states/ Thu, 30 Dec 2021 13:10:33 +0000 https://insightssuccess.com/?p=52860 Come 2022, twenty-six states in United States of America and Washington will make a raise in their minimum wage. While parts of New York and California will make $15/hour a mandatory minimum wage. It has been revealed by Wolters Kluwer Legal & Regulatory U. S’s payroll export’s report. But employers across America are quicker in […]

    The post Minimum Wage Raise 2022: Employers Moving Fast Than Half of the American States appeared first on Insights Success.

    ]]>
    Come 2022, twenty-six states in United States of America and Washington will make a raise in their minimum wage. While parts of New York and California will make $15/hour a mandatory minimum wage. It has been revealed by Wolters Kluwer Legal & Regulatory U. S’s payroll export’s report.

    But employers across America are quicker in raising pays quite substantially for their employees, already. A tight labor market and high inflation is making many companies, from banks to retailers, hiking their hourly wages for workers.

    This is a move to attract new professionals and retain the existing workforce. As per the Bureau of Labor Statistics, 2021 is the first time when $15/hour is an average wage for supermarkets and restaurants workers.

    The post Minimum Wage Raise 2022: Employers Moving Fast Than Half of the American States appeared first on Insights Success.

    ]]>
    193 Countries Adopts the First Agreement on Ethics of AI https://insightssuccess.com/193-countries-adopts-the-first-agreement-on-ethics-of-ai/ Fri, 26 Nov 2021 11:07:57 +0000 https://insightssuccess.com/?p=51671 193 members of the United Nations Educational, Scientific and Cultural Organization (UNESCO) adopts the first global agreement for the Ethics of Artificial Intelligence on Thursday. According to UNESCO, due to the reliability of AI technology, AI is a significant threat to privacy, dignity and other factors that might be at risk. Also, the technology can […]

    The post 193 Countries Adopts the First Agreement on Ethics of AI appeared first on Insights Success.

    ]]>
    193 members of the United Nations Educational, Scientific and Cultural Organization (UNESCO) adopts the first global agreement for the Ethics of Artificial Intelligence on Thursday.
    According to UNESCO, due to the reliability of AI technology, AI is a significant threat to privacy, dignity and other factors that might be at risk. Also, the technology can increase the threat to humanity as the danger of mass surveillance will always be there if not controlled.
    This decision was probably taken because of the unpredictable behaviour of the technology that brought many challenges to basic human rights. UNESCO, along with its members feel the need to regulate, control and construct an infrastructure that will set boundaries to this fast growing self-learning and unpredictable technology.

    The post 193 Countries Adopts the First Agreement on Ethics of AI appeared first on Insights Success.

    ]]>
    Resident Evil 4 VR is the Fastest-Selling Quest Game Ever https://insightssuccess.com/resident-evil-4-vr-is-the-fastest-selling-quest-game-ever/ Thu, 25 Nov 2021 13:17:26 +0000 https://insightssuccess.com/?p=51619 Resident Evil 4 VR, the newly launched Resident Evil quest game which now includes virtual reality has now become the fastest-selling quest game to date. Meta recently accounted that it is the fastest-selling game which is also a recognisable game ported on VR. With only 4 weeks of its launch, Resident Evil 4 VR has […]

    The post Resident Evil 4 VR is the Fastest-Selling Quest Game Ever appeared first on Insights Success.

    ]]>
    Resident Evil 4 VR, the newly launched Resident Evil quest game which now includes virtual reality has now become the fastest-selling quest game to date. Meta recently accounted that it is the fastest-selling game which is also a recognisable game ported on VR.
    With only 4 weeks of its launch, Resident Evil 4 VR has got 4,225 reviews, making it the 17th most rated game on VR. Along with that, the game has generated a total amount of $8.5 million in revenue and still counting.
    The game series Resident Evil is quite popular. However. Its VR version lets the heights for the game and interested many Resident Evil game fans all across the world.

    The post Resident Evil 4 VR is the Fastest-Selling Quest Game Ever appeared first on Insights Success.

    ]]>
    Free Repair for Faulty Speakers of iPhone 12 and iPhone 12 Pro https://insightssuccess.com/free-repair-for-faulty-speakers-of-iphone-12-and-iphone-12-pro/ Tue, 23 Nov 2021 09:17:34 +0000 https://insightssuccess.com/?p=51391 Apple recently announced through a blog post that, some of the models of iPhone 12 and iPhone 12 Pro, which were manufactured between October 2020 to April 2021 might have a fault in its speakers due to a component failure. Those users who have iPhones manufactured in that period will get a free repair for […]

    The post Free Repair for Faulty Speakers of iPhone 12 and iPhone 12 Pro appeared first on Insights Success.

    ]]>
    Apple recently announced through a blog post that, some of the models of iPhone 12 and iPhone 12 Pro, which were manufactured between October 2020 to April 2021 might have a fault in its speakers due to a component failure. Those users who have iPhones manufactured in that period will get a free repair for their devices.
    However, this is not eligible for all the variants of the iPhone as iPhone 12 mini and iPhone 12 Max Pro is not included in that list. The Apple user can be eligible for this and can simply make an appointment with a verified Apple retail store. Other than that, users can also go through Apple support to go through the in-mail support route.
    So, if you are an iPhone 12 or iPhone 12 Pro user and have faced some issues with the speaker, then you might be eligible for a free repair for your device.

    The post Free Repair for Faulty Speakers of iPhone 12 and iPhone 12 Pro appeared first on Insights Success.

    ]]>